Demand and Lead Generation Since 1992!
From startups to the Fortune 100; Our depth of expertise and experience is unprecedented. Based in the MidWest, but global in reach!
In 1992, we have provided lead generation/demand generation for technology/industrial companies ranging from the Fortune 100 to startups! We're credited with doubling the size of a Fortune 100 division from $7.5 million to $15 million! Adopting an Account Based Marketing strategy to increase sales? We can help from start to finish - whether it is identifying target markets, developing prospect databases to customer engagement! Utilizing Account Based Marketing, we tripled customer engagments for the sales team of a Fortune 100 company! We've blown the doors off of customer events for numerous clients with revenues exceeding $100 million, to the point we exceeded capacity!
- Channel Marketing Partners - we can help through a variety of ways. Need to expand partners/distribution? Let us help find potential partners, identify decision makers and get the discussions started!
- Account Based Marketing Strategy. Studies consistently show that companies who adopt Account Based Marketing (ABM) see significant increases in sales and overall revenues. Implementing an ABM strategy requires aligning sales and marketing to identify key target accounts and or markets. With over 30 years sales and marketing experience, we work with our client's sales and marketing team to understand who are the decision makers unique to their product and services. We dig deep using a variety of tools to create databases with all of the contact data required. With more and more people working remotely, accurate e-mails are critical to reaching prospects, all our data is hand selected and double checked for accuracy, including e-mails, with NO bounces!
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These are some of the many ways we assist our client's sales and marketing teams successfully implement their lead generation/demand generation campaigns.
 Contact
Discovery -
Account Based Marketing gets results! It is the perfect alignment between sales and marketing to focus on targeted accounts. Every product and service is unique requiring a distinct set of decision makers. Let our team, work with your team to identify those decision makers, gather their contact information and start the basic introduction to begin the engagement process coordinated with sales and marketing.
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Database
Maintenance -
Databases become obsolete and outdated. Data decay is an ongoing challenge. In fact, some estimates are that 30% of all data within a year is obsolete. To ensure that your message is getting to the right individuals - let our team clean up your database so that you are always communicating with your target audience!
Clients who continually focus on their databases see the results in their campaigns which translates into sales!
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Market
Research
Whether is breaking into new territories, exploring new products or just wanting to make sure your company is staying ahead of the curve. We can help!
Clients use our team to talk to their customers, their partners, their competitors - to gather data in an unbiased anonymous manner, both quantitative and qualitative. Which can be used to make informed decisions.
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Need assistance with creation of a lead generation campaign, identifying target markets, developing an e-mail drip campaign, marketing automation or general lead generation consulting - contact us!
We are proud to have assisted some of the following clients: Seagate Technology, NextGen Health, Irving Property, Understand Digital, Canon Business Systems, Kofax/Lexmark, FileNet, Caterpillar, John Deere, DST Systems and Milbank Manufacturing to name a few.
Check out Valie Robbins on Linkedin to see a current list of clients, updates and some of our latest completed projects! Call or e-mail us to today to discuss how we can assist with your company's lead generation/demand generation efforts!
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